Natural and organic labelling claims, certification and branding are confusing enough even for industry professionals, so imagine how consumers feel. We spoke to Ecovia Intelligence-founder Amarjit Sahota to find out how things can be simplified.
The Soil Association says that the number of heath and beauty licensees increased by 16 per cent in 2010, despite the fact that sales of certified organic products in the UK fell significantly.
Aloecorp, a leading supplier of aloe vera raw materials to the food
and cosmetic industries, says it has secured an international
organic certification for skin care applications, which could prove
a valid alternative to the soon-to-be...